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Ramaswamy, Venkatram.

The power of co- creation : build it with them to boost growth, productivity, and profits / Venkat Ramaswamy, Francis Gouillart. - 1st Free Press hardcover ed. - New York : Free Press, 2010. - ix, 276 p. : ill. ; 24 cm.

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ISBN: 9781439181041

Subjects--Topical Terms:
Habilidad creativa en negocios
Capacidad creativa
Espíritu emprendedor

Dewey Class. No.: 658.40 / R165p 2010