TY  - BOOK
AU  - Mullins,John W.
TI  - The new business road test: what entrepreneurs and executives should do before writing a business plan 
SN  - 9781292003740
U1  - 658.022 
PY  - 2013///
CY  - Harlow
PB  - Pearson
KW  - Nuevas empresas comerciales
KW  - Planificación
KW  - Investigación de mercados
ER  -